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The 3 Hidden Triggers of Binge Eating (+ How to Conquer Them)

Hey, I’m Maddi
- a dietitian, ex-calorie counter and recovered food critic.

WORK WITH us

Dietitian

I’m also the Founder of Sweet Spot Health

sweet SPOT

A Sydney-based clinic that helps humans with disordered eating and eating disorders find their sweet spot with food. Here at Sweet Spot Health, we’re not just another team of dietitians.

We’re humans that use the principles of Intuitive Eating and non-diet nutrition to help you get it together around food, body image and movement so that you can say a big stuff you to diet BS and develop a sustainable way to care for your health.

If you’re ready to say goodbye to your inner critic and start enjoying a life where your value isn’t determined by what you’ve eaten, how much you’ve moved or the number on a scale then we’re ready to help you find the sweet spot where food not only tastes good but makes you feel awesome too.

View the services

Accredited Practising Dietitian (APD)
Accredited Nutritionist (AN)
Credentialed Eating Disorder Clinician (CEDC)
Master of Nutrition & Dietetics (Distinction) at UOW
Bachelor of Nutrition Science at UOW
Health At Every Size (HAES®) Practitioner

The Inside Out Institute’s The Essentials: Training Clinicians in Eating Disorders
Eating Disorder Training for Dietitian’s by Fiona Sutherland & Shane Jeffrey
Motivational Interviewing by Tara McGregor


THE FANCY STUFF

Meet The Team

Accredited Practising Dietitian, Credentialed Eating Disorder Clinician &Founder of Sweet Spot Health

Meet Maddi

Maddi is an Accredited Practising Dietitian (APD) who graduated from the University of Wollongong with a Bachelor in Nutrition Science in 2018 and a postgraduate Master of Nutrition and Dietetics in 2021.

Maddi uses the principles of Intuitive Eating and non-diet nutrition to help you get it together around food, body image and movement so that you can say a big stuff you to diet BS and develop a sustainable way to care for your health.

Areas of interest: eating disorder recovery, disordered eating and women’s health. 

My favourite food is: Salmon and chocolate gelato (couldn't decide between the two!)

My hobbies include:
Getting coffee with friends, creating a mess in the kitchen and long lunching on the weekend.

One fun fact about me is: I am newly diagnosed ADHD!

Accredited Practising Dietitian

Meet ROCHELLE

Rochelle is an Accredited Practising Dietitian (APD) who graduated from the University of Wollongong with a Bachelors in Nutrition and Dietetics (Honours) in 2022. 

She is passionate about working collaboratively with her clients to help navigate the challenges of a healthy and holistic approach to food, that doesn't rely on restrictive diets or 'quick fixes'. She believes in fostering sustainable, lifelong commitments to nourishing the body and mind through balanced and mindful eating habits. Her goal is to empower her clients to develop a positive and enduring relationship with food.

Areas of interest: disordered eating, diabetes, cardiovascular health and general dietetics.

My favourite food is: Spaghetti Bolognese

My hobbies include: Trying new restaurants and foods, going to the gym, hanging out with friends and family and exploring new beaches in Sydney.

One fun fact about me is: I recently learned how to speak Portuguese

Accredited Practising Dietitian

Meet SOPHIA

Sophia is an Accredited Practicing Dietitian (APD) who graduated from The University of Sydney with a Bachelor in Medical Science in 2020 and a postgraduate Masters in Nutrition and Dietetics.

Sophia is passionate about helping you feel nourished through personalised nutrition advice. She believes in a holistic, non-diet approach to health and nutrition, empowering you to develop a sweeter relationship with food that fosters into a sustainable healthy lifestyle.

Areas of Interest: Paediatric dietetics/ fussy eating, disordered eating, gut health and general dietetics.

My favourite food is: Peanut butter

My hobbies include: I love hanging out with my friends and family, going to the beach, cooking and creating new recipes, reformer pilates and walking my dog! 

One fun fact about me is: I am pretty good at Archery! 

OUR WHY

OUR WHY

OUR WHY

OUR WHY

OUR WHY

I founded Sweet Spot Health because I know what it’s like to navigate the bumpy terrain of diets, body image, and disordered eating. It’s a world where the loudest voices are often the least helpful, and I wanted to change that. My personal journey is not too unfamiliar from many others, perhaps even you.

In a world where kale chips and celery juice get more attention than our feelings

And confronted my own battles with disordered eating to (thankfully) get to the light at the end of the tunnel. These experiences are all too familiar in an industry fixated on unattainable societal beauty standards, turning a blind eye to the challenges we endure. Through personal growth, professional education and a dash of rebellion, I found my calling, my passion, my purpose: to support others experiencing food and body image issues in getting back to feeling good. I’ve trodden through guilt, shame, and relentless food thoughts, I’ve come out the other side and now? I help others do just the same.

I’ve danced with the binge-eating demons, performed the yo-yo diet tango

My goal? To arm you with the tools to kick diet culture to the curb, rekindle your love affair with food, and give unrealistic societal beauty standards the cold shoulder. We are committed to supporting those experiencing disordered eating and eating disorders in finding their sweet spot with food and breaking free from the chains of diet culture, where your worth isn’t dictated by numbers. We do this in a few ways which you can learn more about by clicking here.

Sweet Spot Health isn’t just a business; it’s my answer to the diet culture chaos.

We mix together lived experience with professional development and sprinkle in a touch of human-ness and connection in an ever so clinical world, to deliver you an experience that inspires you to embrace a more inclusive, compassionate and empowering approach to finding your sweet spot with food and your body.

However, whether it be through one-on-one coaching, group programs or self-paced courses

VIEW PROGRAMS

SO HERE’s to you…

The one who doesn’t want to settle for sameness.

The one who is determined to feel good around food and their body.

The one who is ready to stick the middle finger to diet BS.

DID SOMEBODY SAY FREEBIE?

LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~
LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~ LOVE FROM PREVIOUS CLIENTS ~

“I am able fuel my body accurately, especially as an athlete in a non-restrictive, non-diet way”

My journey at Sweet Spot Health was very worthwhile and informative. Maddi is extremely nurturing in her approach and understanding of nutrition. I valued how she created a safe space that allowed me to open up and explore numerous topics. I would recommend this service to any individual!"

- ABBY CRASWELL, paralympian

"Maddi is extremely knowledgeable and nurturing with her understanding of nutrition"

She has been beyond helpful and change the outlook and relationship that I have with food in the best way possible.

- laura dodd

“sweet spot health demonstrates a wealth of knowledge”

 When it comes to everything eating related. More than that, you can tell that they genuinely care about their clients. They are so friendly and easy to talk to, and truly listen to you and your concerns without judgement. Highly recommend!

- Sarah Jackson

"maddi created a safe space to discuss [my binge eating] habits”

and helped me create a healthier mindset while also being understanding and empathetic to the struggles the journey holds. Maddi is knowledgeable, empathetic, and provides the greatest support for her clients. My experiences with Maddi was unlike anything else.

- maddison mandile

“I saw Dietitian Maddi Parsons who was absolutely amazing assisting me”

 with some health concerns and how to manage these through what I eat. Her extensive knowledge and experience allowed me to get the help I needed and feel supported throughout. Her friendly and bubbly personality always made it enjoyable seeing her during our appointments. I would highly recommend Maddi!

- ZOE YEATS

“ maddi has helped me change my relationship with food so much”

in such a short period of time. She gives you tools to live “diet free” and truly teaches you how to become in tune with your body. Cannot recommend Maddi enough to build a healthy relationship with food and your mindset around eating.

- MIKAELA TOMASELLA

WE SPEAK HUMAN.

Connection is at our core. We understand the real needs of people struggling with disordered eating and eating disorders and bring together a unique blend of personal experience and professional expertise to ensure that our clients always feel seen and heard throughout their journey with us.

We don’t speak clinical; we speak human. And we work damn hard to create a space where people feel safe openly sharing their challenges, fears and goals without judgement. We hate to brag but we think our team embodies the very best of human qualities - demonstrating warmth, kindness, compassion and respect with every interaction. And together, we’re dedicated to building a community that thrives not only on real human connection but sticking the middle finger to diet BS too.

OUR VALUES

WE EMPOWER.

We believe that empowerment is the key to unlocking positive change and we’re dedicated to doing just that. Through the principles of Intuitive Eating and non-diet nutrition, we will help you find your sweet spot with food by equipping you with the knowledge and tools you need to find a sustainable and enjoyable way to care for your health. We will never dictate. Instead? We collaborate. And we act as educators, cheerleaders and sounding boards, to foster a supportive space for you to navigate your health journey through weight-inclusive frameworks. From self-paced courses to
group programs and personalised nutrition programs, we’ve made sure that there is something to suit everyone here. The goal? To empower you to seek support in a way that feels good to you. Pretty cool, huh?

WE ARE BRAVE.

We are a new voice in a traditionally conservative space. Our dietitians break the mould by demonstrating that relatability and professionalism can coexist. We bring a different experience to conventional dietetic consults by taking the focus away from numbers, weight loss and meal plans, and shift the emphasis toward helping clients discover what good health means to them. We promise to lead change in conversations surrounding disordered eating and eating disorders and will work relentlessly to destigmatise these topics until we arrive at a place where it’s cool to reject the harmful influence of diet culture. Our unique approach is bold, it’s brave and it challenges the status quo. Our hope? That you are inspired to join us in embracing a more inclusive, compassionate and empowering approach to finding your sweet spot with food and your body.

Sit back, grab a cuppa (or vino) and feast your ears on our free four-part audio series to banish binge eating and reclaim control around food, and your life for good.

A freebie so delicious we should probably charge

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